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In the ever-evolving world of digital marketing, standing out from the crowd is essential to success. As the famous idiom goes, ‘It’s not about working harder, but smarter.’ In today’s digital landscape, implementing unique SEO tactics with the help of a top seo agency in India can be the game-changer that propels your website to new heights.
While traditional SEO strategies are crucial, it’s time to go beyond the basics and explore unconventional approaches that can elevate your website’s visibility and organic rankings.
In this article, we will unveil seven unique SEO tactics that deliver big results. These tactics are the secret ingredients that will help you navigate through the competitive digital landscape and guide your website to the shores of online success.
So, fasten your seatbelts and get ready to embark on an SEO journey like no other.
We’ve all heard that unique, original content is the key to high rankings. But what if you don’t have the time or resources to create it?
Fortunately, there are many ways to generate original research without writing a word yourself. One of my favourite strategies is leveraging Facebook Groups for industry insights and polling your audience on their preferences. It can be as easy as asking a few questions in a post or creating an entire survey using SurveyMonkey (which has free options).
I’ll go into more element about how we used this tactic at our seo agency in India by crafting highly-linkable original research posts from the poll data later on in this article!
To get started, head over to Google Trends and type in your industry’s keyword. For example, if you’re an SEO consultant, type “SEO consultant.”
Google Trends will show you how many people have been searching for this term over the past 12 months. You’ll also see which countries are searching for that term most frequently (this is useful if you want to target international clients).
As soon as you’ve identified some popular industry statistics and keywords relating to them, it’s time to conduct keyword research on those topics. This will help determine what types of content should be created around these topics so that they can rank highly on search engines like Google!
Before you start ranking for a keyword, it’s crucial to find out how competitive it is. To do this, use a keyword research tool like SEMrush or Ahrefs to check the number of monthly searches for each term. You want to look for low-competition phrases with a decent amount of traffic–and ideally, one that isn’t too broad (like “SEO”).
You should also keep an eye out for keywords that have fewer than 100 results on page 1 of Google when you search them–these are often good opportunities because they’re easier to rank highly in than more popular terms.
Here is also good news for you! SEO services in India can help you achieving passive backlinks by ranking #1 for low-competition keywords by leveraging their expertise in keyword research, content optimization, and strategic link building.
Targeted paid advertising is a great way to amplify your linkable assets. When you’ve identified the most linkable asset in your content inventory, developing targeted paid campaigns to promote that asset can be an effective way of reaching new audiences and driving traffic to it.
The first step is identifying which assets are most likely to drive inbound links from other websites (and therefore increase their ranking). This might be an article or blog post that generates a lot of comments on social media; if so, this would make sense as an ideal candidate for amplification through paid advertising channels like Facebook Ads or Google AdWords.
The first step in the process is to find pages that rank for keywords you want to rank for. For example, if you’re trying to get your website ranked for ” seo agency in India,” search for it on Google and look at the results:
What are some of the top-ranking pages?
What do they have in common? (They probably have a lot of links from reputable sources.)
This will give you an idea of how competitive it might be. If one or two sites dominate the results page with tons of backlinks, then building links might not be worth your time–you’ll never get ahead of them!
The next tactic you can use to create more content hubs is based on keyword clusters.
A keyword cluster is a group of terms that have similar meanings and are related to one another. For example, “how to make money online” is a keyword cluster because it contains two keywords: “make money” and “online.”
By identifying these keyword clusters, you can create content hubs that provide comprehensive information about your niche by linking together multiple articles about different aspects of it.
In the past, assessing keyword competitiveness was a simple matter of looking at the single-phrase search volume. But that’s all changed now that Google has rolled out an estimated traffic potential feature for its AdWords Keyword Planner tool.
By using SEO services in India, you can identify high-value keywords and get a better idea of how much traffic they might generate in your niche over time. You’ll also be able to see how much competition there is for those terms (and whether it’s worth investing in).
Now that you know the basics of each tactic, it’s time to take action and witness remarkable results for your brand. But we understand that implementing these strategies on your own can be a daunting task.
That’s where Zib Digital India, the leading SEO agency in India, comes to your rescue. Our team of expert professionals is ready to guide you through the process, ensuring your website climbs the search engine rankings and drives targeted organic traffic.
So, what are you waiting for? Partner with Zib Digital India today and unlock the true potential of your online presence.